Tom Lawless

My experience covers consumer brand campaigns and issues based corporate reputation campaigns which have often had digital content strategies at their centre. At Headland I lead our work with Legal & General, a digital campaign which aims to connect the brand with its customers through strategic partnerships we have put in place with Google, Rough Guide eBooks and Mail Online. I also head up our campaign work with London Luton Airport which aims to shift passenger and industry perceptions as it begins a £100m transformation project.

Prior to Headland I worked for corporate communications agency Blue Rubicon where I gained significant experience advising senior global comms teams on how to set up and manage international networks or improve knowledge and resource sharing amongst existing ones, including Deezer, Coca-Cola and Diageo.