Insight
The Collaborative Corporate
A growing tension exists at the heart of the way businesses build their reputations. On the one hand, organisations need to increasingly collaborate to succeed in the face of Grand Challenges such as the adoption of AI, the climate and nature crises and geo-political tensions. On the other, public conversation is becoming increasingly polarised, impacting everything from investor sentiment to public policy, regulation and workplace culture. This can make finding common ground with stakeholders to build constructive relationships challenging or, worse, elusive.
The Collaborative Corporate series takes an in depth look at how Corporate Affairs teams and business leaders can harness collaboration to nurture relationships and build reputations in today’s increasingly polarised world.
NEW: The Collaborative Corporate 2025: Collision Course: Collaboration in a Polarised World
What does it take to be a Collaborative Corporate in a world which is increasingly polarised? Plenty has been written about the topic and the implications of polarisation but much less has explored how to manage polarisation as a business. The latest report from Headland’s Collaborative Corporate Series focuses on how a business can build its reputation and thrive in a world where the demand for collaboration collides with division.
Reimagining relationships, reputation and revenue
By putting collaborative thinking at the front and centre of its approach to facing into inevitable forces of change, a Collaborative Corporate can reimagine the external relationships it develops, the reputation it builds, and the revenue opportunities it nurtures.
