Prime Minister’s Former Political Director to join Headland

Keir Starmer’s former Political Director Luke Sullivan is joining Headland, one of the UK’s fastest growing reputation and communication consultancies.

Sullivan joins Headland’s senior team following a 16-year career in Westminster, bringing with him a wealth of experience and insight into the operations of government, parliament and the Labour party.

Having worked for multiple chief whips since Gordon Brown was Prime Minister, in 2021 Sullivan was promoted to be Keir Starmer’s Political Director, responsible for managing the Labour leader’s relationships, including with the front and back benches, the trade unions, and Devolved Administrations. He was also critical to Labour’s parliamentary and legislative strategy.

Sullivan went on to be a central figure in Starmer’s team which renewed the Labour Party and delivered an election landslide at the 2024 General Election.

At Headland, he will help clients to better understand and engage with the new government as it strengthens its partnership with business, and to connect with Labour’s many new MPs.

Of his new role, Sullivan said: “Headland’s ability to offer rounded advice across a broad range of reputation needs and stakeholders represents a unique offer for businesses. I am delighted to be joining their superb team at what is a very exciting time for the agency.”

Dan Mines, CEO of Headland said: “Luke is one of Westminster’s most experienced and respected political advisors, with a deep understanding of the mechanics of government and parliament, and how Labour thinks and operates. He will be a critical addition to our market-leading public affairs team and wider client advisory offer as businesses aim to work closely with the new Government.”

Sullivan starts working for Headland in September.

END