Rob is strategic communications specialist who develops campaigns to build reputation, create value for businesses and even help win elections. Over 20 years in advertsing as a global planning director at TBWA\ and J Walter Thompson he helped create award winning global campaigns for HSBC, Shell, Vodafone and Apple and advised the Labour Party on the 2001 general election. Since moving into communications at Brunswick he specialises in strategic planning and campaigns across all sectors. At Headland he leads the planning capability and the integration of paid media with earned to amplify and accelerate change. Current and past clients include: Barclays, BHP, Amadeus, Costain, Iberdrola and Be the Business.