My work has spanned award-winning corporate campaigns, M&A, capital markets activity and private equity-led fundraisings and investments. I’ve helped companies build digital newsrooms, handle major crises across platforms and build multi-channel campaigns. My sector experience covers retail, tech and media, private equity and insurance. My clients include Ardian, one of the world’s leading private equity companies, and UBS SmartWealth, the digital wealth management platform of UBS. I joined Headland in 2012 after a brief stint in journalism.