I am a specialist in developing campaigns, building narratives and influencing change. I’m interested in the impact of technology on society, which I’ve explored as a fellow of the Cambridge Centre for Science and Policy. I joined Headland because it is uniquely positioned to help clients in areas like fintech navigate a changing marketplace and exploit new opportunities. My experience includes leading communications strategy for Chuka Umunna MP as Shadow Business Secretary, launching Britain’s first Small Business Saturday and working on major transactions including Royal Mail’s IPO and the proposed takeover of AstraZeneca by Pfizer. Prior to joining Headland I led external relations at a trade association of business-focused universities, repositioning the organisation and refocusing its brand.